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Some journeys begin with business.
Ours began much earlier — at home.
Our family comes from Charala and Irikipenta, small villages in Chittoor district, near the Karnataka border. It’s a place where trade was part of daily life. We belong to the Chetty business community. For generations, men from our families travelled town to town building relationships, carrying goods, keeping accounts — and always carrying food from home.
In the early 1960s, my father left the village and travelled across South India working as a chef. Eventually, he settled in Delhi. In the early 1970s, he started Mysore Cafe in South Avenue, New Delhi. For many people including politicians in the capital, it became a place to taste authentic South Indian food. During my college days in the early 1990s, I worked beside him. I didn’t just learn recipes. I learned discipline. I learned consistency. I learned that food is not only about flavour — it is about responsibility. When someone eats what you serve, you are accountable.
Later, life took me in a different direction. I moved into the IT industry and spent more than 25 years working across companies. Travel became routine. Airports, hotels, client meetings — different cities every few weeks.
Everything changed from place to place.
Except one thing. The craving for food that felt like home.
That craving took me back to my childhood. Whenever we travelled as a family, my mother would prepare special thokkus. She made them carefully — slow-cooked, balanced in spice, with just enough oil to preserve them well. The vegetables were coarse-ground so you could still feel their texture. The aroma would fill the kitchen long before the bags were packed.
Those thokkus lasted months. But more importantly, they carried familiarity.
Years later, I asked her to prepare the same thokkus for my work travels.
Something simple changed everything.
Rice from a hotel buffet tasted better. Parathas felt complete. Even bread and snacks became satisfying. The problem of “food away from home” quietly disappeared. That’s when I understood why our elders carried thokku during their long business journeys. It was practical, yes. But it was also emotional. It steadied you. It made unfamiliar places feel manageable. After 25 years in the IT world, and as my wife and I entered a new phase of life with our children grown, we felt a pull back to our roots. Not out of nostalgia — but out of clarity.
Some things are worth continuing. Raswak was born from that thought. Not as a new invention, but as a continuation of what travelled with us for generations.
Traditional thokku. Made carefully. Bold in flavour. Balanced. Long-lasting.
For anyone who travels. For anyone who works away from home. For anyone who simply misses familiar food.
Because no matter how far life takes us, a small taste of home can make the journey easier.
Raswak is a food brand rooted in tradition and taste, dedicated to bringing authentic homemade-style pickles to your table. Crafted in small batches using fresh, handpicked ingredients, Raswak products reflect the richness of South Indian flavors with a focus on quality, purity, and consistency.
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Need help
- +91 7204236810
- care@raswak.com
- Indian Spiceworks LLP, 3113, 18th cross, BSK-2, Bangalore 5600707
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© Raswak. All Rights Reserved.
